Leverage the living daylights out of your social media channels … and those of your main sponsors and speakers! As they say in all the best social media circles, ‘fish where the fish are’ — if you have decent follower numbers on Facebook, LinkedIn, Twitter or any other social channel, encourage them to grab the app too.
(One thing to note when pushing out to the public is to check the event access settings that have been set within our system. Settings range from completely open (anyone can login to your event app) to completely locked down (only those who have registered or those who have registered and know the password can access your app).